Currie & Brown: Tailoring communications
Brief
Currie & Brown is a 129 year old international construction and management consultancy. Over the last ten years the company has expanded rapidly in the management consultancy sector but is often only thought of as a "quantity surveyor". Our brief is to raise the company's profile within the national and trade media highlighting the company's full breadth of services and overcoming the perception issue.
Solution/ResultsOur support is two-fold:
trade press office to promote Currieamp; & Brown's service divisions covering cost management, project management and business consultancy. We deal with all the major construction press and work hard to ensure that our strong media contacts represent our client consistently well through trade press.
From a public sector perspective, we work to position Currie & Brown as a leader within the UK in the provision of major PPP/PFI consultancy - this from both a national and international perspective. Again, working with the trade press, we publicise their expertise in delivering complex projects - such as a recent $6bn hospital development in Mexico - and are extremely successful in delivering results within target public sector titles such as Public Agenda and Local Government News.